Oct 13
25
Facebook announced Wednesday that Custom Audiences will be available to all advertisers worldwide by the end of November. Custom Audiences allows users to import their own contact lists for ad targeting, which prompts Facebook to display ads only to those specific individuals. The Facebook For Business blog post alerting advertisers to this update illustrated the benefits […] Author information Matt Southern Matt Southern is a marketing, communications and public relations professional.
More here:
Facebook To Begin Offering Custom Audiences To All Advertisers by @mattsouthern